Privacy Policy

This Privacy Policy discloses the privacy practices for the “Website” located at ADVOCACY WOM PTE LTD and its subsidiary, the provider of the Website (referred to as “us” or “we”), is committed to protecting your privacy online. Please read the following to learn what information we collect from you (the “Members”) and how we use the personal data. If you have any questions about our privacy policy, please email us.

This Privacy Policy is formulated in accordance with the Personal Data Protection Act 2010 (“Act”), which specifies that you have the right to know the reasons we collect and use the Personal Information you have provided; how we will use the Personal Information and to whom we may share the Personal Information with. We may change and/or update our Privacy Policy from time to time and will make this available on our website. As such, please check our website for the most updated version.

The data and information supplied by you (“Personal Data”) to us is given high regard and protected the best way possible for your privacy and safety to provide secure and convenient member experience. The Personal Data enable us to transact with you, deliver rewards redeemed through this Website, send you necessary notifications, and other related notices. If you choose to use our referral section to refer your friends, we will ask you for your friend’s name, email address and contact numbers. By providing this information, we assume that you have sought the consent of your friends in supplying these data. We will automatically send your friend a one-time email to invite him/her to visit our website.

Personal Data collected may be subject to applicable data protection, privacy and other similar laws and may include but is not limited to information such as first and last names, age, identity card number, full address, email, gender, date of birth, marital status, occupation, income range, contact information, interests, brand usage, habits & behaviours, photo & video. When you participate in the various activities available on the website, you are expected to create an account, submit contents and/or posting reviews, submit photos and videos, sending feedback on our partner’s products, survey participation, rewards redemption through the website (collectively known as “Activities”). These activities may require us to request information about yourself.

Should you fail to provide the requested Personal Data, we will not be able to: send you notices, missions and/or rewards requested; include you on our platform and be part of our secured member’s database; update you on our latest rewards, redemptions and updates.

The Personal Data we collect will be used and processed by us for various purposes that include:

  • To offer a complete end-to-end Word of Mouth (WOM) marketing solution that includes WOM insights, WOM message development, WOM campaign execution and WOM ROI modelling;

  • to process your redemption request(s), points inquiry(is), email(s) and/or mission submission(s) and response(s);

  • to send you emails, SMS’s, redemption notices points updates and delivery of rewards to the mailing address you have provided;

  • to establish and develop a relationship with Members;

  • to conduct word of mouth marketing, conduct surveys and gathering insights and feedback on various product and services;

  • for internal record keeping which is updated and retained by us;

  • to detect fake users and prevent duplicate accounts;

  • to meet any legal or regulatory requirements and to make disclosure under the requirements of any applicable law, regulation, direction, court order, by-law, guideline, circular, code applicable to us;

  • to enable us to send you information by email, telephone call or text messages or through social media on our services, rewards updates and/or promotions offered by us, the brands that are interested in engaging with you on the platform and selected third parties that we think is suitable and may interest you.

This Personal Data provided to ADVOCACY WOM PTE LTD and its subsidiary is stored in a manner appropriate to the nature of the data and is used to fulfil your requests but you hereby consent and authorise us to disclose your Personal Data which include the following:

  • any person to whom we are compelled or required to do so under law;

  • our business partners and affiliates that provide related services or products in connection with our business;

  • any brands that are interested in engaging with you on the platform;

  • statutory authorities, government agencies and industry regulators;

  • our consultants, accountants, auditors, lawyers or other financial or professional advisers; our sub-contractors or third party service or product providers; our service providers for purposes of establishing and maintaining a common database where we have a legitimate common interest;

  • the other members of this Website when you have completed the missions by publishing your name, answers, photographs and other Personal Data without compensation for updates and polls purposes.

We will keep and process your data in a secure manner. We strive to practice suitable organisational and security protection in accordance with the applicable laws and regulations to prevent the unauthorised or unlawful processing of the Personal Data. We will take reasonable steps to protect that information from misuse and loss and from unauthorised access, alteration or disclosure. A username and password are essential for you to use most sections of this Website. For your own protection, we require you to keep these confidential and to regularly change your password (if required).

7.1 You have the right to request access to and correction of your information held by us and in this respect, you may:

  • Check whether we have your Personal Data and request access to such data;

  • Request that we correct any of your Personal Data that is inaccurate, incomplete or out-of-date if you cannot do so on the personal settings page of this website;

  • Request that we only retain as long as necessary for the fulfilment of the purposes for which your Personal Data was collected;

  • Request that we specify or explain our policies and methods in relation to data and types of Personal Data handled by us;

  • Communicate to us your objection to the use of your Personal Data for update and promotion purposes whereupon we will not use your Personal Data for these purposes; and

  • Withdraw, in full or in part, your consent given previously, subject to any applicable legal restrictions and a reasonable time period.

7.2 If you have any questions regarding this Privacy Policy, if you wish to request access to your Personal Data, if you wish to correct your Personal Data or if you wish to withdraw your consent to us for the processing of your Personal Data,  you may send your request in writing to the following address: